BREAKING: Google Bans Giveaways and Here’s What It Means
Google’s new policy moves giveaways out of “social gaming” and under iGaming rules. What really changed and how to stay compliant?
Advertising
Case Studies
Learn
Ad Platform
Trends & News
More
While being a do-all writer, Mariia has composed thousands academic, technical, and promotional texts. Digital marketing, ad networks, and trends of CTV advertising are her latest passion. Lately, the author has investigated the ecosystem of AdTech from both sides – publishers’ and advertisers’, so she knows the ropes of efficient monetization and will gladly share a pack of magical recipes with you. Mariia also loves studying Chinese, drawing, and taking street photos.
Google’s new policy moves giveaways out of “social gaming” and under iGaming rules. What really changed and how to stay compliant?
Influencers are shifting to performance! CPA/CPS deals, live shopping and other ways how creators turns influence into conversions described.
Can PBNs still work in the age of AI and Google’s E-E-A-T? SEO expert Dmytro Bandurenko explains and shows how to build value-driven PBNs.
Discover the top media buying trends 2026 - from AI creatives and automation to iGaming growth, new GEO shifts, and smarter ad strategies.
Winter is coming! Grab these GEOs/verticals recommendations from industry experts - Voluum, Mobidea, and Afftrends - to be 100% prepared.
Struggling with a low affiliate engagement rate? Discover causes and proven fixes to lower costs, scale campaigns, and drive real conversions.
Attribution in affiliate marketing decides who gets credit for conversions. Discover how last-click and hybrid models impact ROI and payouts.
Discover Affiliate Marketing Angles that capture attention and drive conversions. Learn how affiliates use pain points, FOMO and social proof.
See how a Sweepstakes Gaming case study shows cutting FTD costs by 65% and scaling 3X with smart targeting and optimization.
Sweepstakes Gaming brings iGaming-style fun with coins, rewards, and booming engagement. See why affiliates call it the next big thing.